Two daily growth tactics that every business should do...
Article Written by : Social Media Power There are hundreds of growth tactics, used by businesses every day. The problem is that most of without trying out any of them, there is no way of knowing if it will work. It is possible that none of those “guaranteed” growth tactics will work for you. However, a few tactics work repeatedly that many new businesses ignore. These are two of the easiest to implement: Automated drip emails Everyone who signs up for a new service knows the introductory email. Then the follow-up mail and so on. This is an automated email drip. Thousands of users will get the same mail, asking the same questions as they sign up. With...
What it takes to get a top position in Google: Three top ranking signals...
The Google ranking algorithm has around 200 individual signals with different weights for each. Fortunately, most of those signals affect the ranking of pages in very subtle ways. SEO is not about getting everything right; it is about producing the content and promotion that tells Google that your content is useful to the searcher. Several industry studies show that significant changes to rankings are possible with just a few signals. Links It should not come as a surprise that links are still the top indicator of a page’s popularity and relevance. Patents show that Google calculates a link score which is a combination of the quality score of every incoming link and the number of links. From what...
Important voice search ranking factors...
Google Home and the Google Assistant are making inroads in the home smart speaker market. As a result, it is also a big part of SEO and marketers are working to understand how to get information to the Assistant. Here are some of the key findings from a recent study that looks at 10,000 Google Home responses and compared the data to desktop search results. Page speed looks to be one of the most important factors. Voice search results almost always came from faster loading pages. It is not surprising considering how much Google pushes webmasters to focus on page load speeds. When it comes to authority, Google looks more at domain authority than page authority for voice...
Google dedicates team to improving WordPress performance...
Google is on a mission to improve the size, performance, and speeds of anything on the web. Google built AMP for mobile pages and is pushing page speed as a key ranking factor to encourage webmasters to treat loading times as a critical benchmark. Still, progress is slow, and the majority of the web still takes more than a few seconds to load. How do you get more websites to speed up? By focusing on the platforms that power most of them. WordPress has at least 59% of the CMS market, which means that almost a third of all websites. If you can improve WordPress performance at the core level, you will speed up a third of the...
Google My Business FAQ
Although the Google My Business offering is fairly simple, there are still nuances that the official documents do not address. Using Google My Business for your company should be one of the first actions you take. It is the easiest and fastest way to get your business in the search results for your locale. Here are some of the most common questions you see on GMB: When claiming a listing for a client, should I create a separate address? Whenever possible use the official email address and phones numbers of the client when claiming the business. Ask the client to make you a manager of the page. Before you do anything, make sure you get permission from the...
